(The Transformation Of Corporate Culture Pt. Telkom, Tbk. Indonesia.) The Analysis Of The Organizational Communication Strategies On Transformation Of Corporate Culture Pt. Telkom, Tbk.

• Main Authors: Bajari, Atwar, Rini Anisyahrini, Rini Anisyahrini
• Format: Conference or Workshop Item
• Language: English
• Published: 2015
• Subjects: P87-96 Communication. Mass media
• Online Access: http://eprints.usm.my/31914/1/Atwat_Bajari%2C_Rini.pdf; http://eprints.usm.my/31914/; http://www.icmcc2015.usm.my/
• Institution: Universiti Sains Malaysia

Corporate culture affects to the productivity and development of an organization in doing business. Therefore, each period, the company must attempt to developed many strategies to create appropriate conditions and climate. Communication played an important role, because the values, rules, and division of work must be integrated through strategy of corporate communications. The corporate communication encourages success of socialization process of values and expected changes. Therefore, manager, media, message content. staff and communication objectives should be designed in order process of transformation running properly. Communication is one of the key of success of the company achieve the goals.