The Public Appreciation Towards Campaign Media Of Regional Election In West Java, Indonesia
Various studies show that the media plays an important role in political contexts including in the regional head election. Previous study shows that the campaign media management gives a significant contribution to influence perception, attitude, and behavior of voters. So, campaign media managem...
Saved in:
Main Authors: | , |
---|---|
Format: | Conference or Workshop Item |
Language: | English |
Published: |
2015
|
Subjects: | |
Online Access: | http://eprints.usm.my/32047/1/Meria_Octavianti%2C_Ira_Mirawati.pdf http://eprints.usm.my/32047/ http://www.icmcc2015.usm.my/ |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Institution: | Universiti Sains Malaysia |
Language: | English |
Summary: | Various studies show that the media plays an important role in political contexts
including in the regional head election. Previous study shows that the campaign media
management gives a significant contribution to influence perception, attitude, and
behavior of voters. So, campaign media management is one of the important factors
needed to be considered by the candidates and managed professionally so it can provide
a significant impact to influence voters. The purpose of this study is to describe and
analyze the responses or public appreciation towards the campaign media of regional
head election in West Java, Indonesia. |
---|