Medical tourism research: A conceptual framework of emerging business strategies in healthcare industry

Malaysia is in the progress of diversifying its economic activities towards a service-based economy to create highly payable jobs and to achieve a developed nation status by 2020. At the same time, the world had recognized healthcare sector as a highly potential global industry Therefore, based o...

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Bibliographic Details
Main Authors: Krishnan, Thilagavathi, Chelliah, Shankar
Format: Conference or Workshop Item
Language:English
Published: 2013
Subjects:
Online Access:http://eprints.usm.my/35022/1/HBP37.pdf
http://eprints.usm.my/35022/
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Institution: Universiti Sains Malaysia
Language: English