Perceived Competition And Management Control Systems Attributes Of Companies In Malaysia
Competition in the market place is increasingly becoming more intense with globalisation. The role of management control system to monitor the effectiveness of competitive strategy and to provide feedback for adjustment to strategy has become more important. This study examines the perceived inte...
Saved in:
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Asian Academy of Management (AAM)
2001
|
| Subjects: | |
| Online Access: | http://eprints.usm.my/35466/1/6-1-1.pdf http://eprints.usm.my/35466/ http://web.usm.my/aamj/6.1.2001/6-1-1.pdf |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Universiti Sains Malaysia |
| Language: | English |
| Summary: | Competition in the market place is increasingly becoming more intense with
globalisation. The role of management control system to monitor the effectiveness
of competitive strategy and to provide feedback for adjustment to strategy has
become more important. This study examines the perceived intensity of five bases
of competition and the competitive priorities or orientations of 93 firms located in
the Klang Valley. The attributes of management control systems of these
organizations in relation to their competitive priorities and perceived competition
were also examined. A structured questionnaire was used. The results show that the
participating organizations were still stressing on competition based on price,
quality and service, with lower emphasis on competition based on product
innovation and variety. Organizations with high-index of perceived competition
had significantly more extensive and frequent use of accounting-based controls and
top-down form of communication than those organizations with low-index of
perceived competition. The limitations of the study and implications of the findings
are discussed. |
|---|