Receptiveness Of Internet Banking By Malaysian Consumers: The Case Of Penang

• Main Authors: T. Ramayah, T. Ramayah, Muhamad Jantan, Muhamad Jantan, Mohd Noor, Mohd Nasser, Koay, Pei Ling
• Format: Article
• Language: English
• Published: Asian Academy of Management (AAM) 2003
• Subjects: HD28-70 Management. Industrial Management
• Online Access: http://eprints.usm.my/35614/1/AAMJ_8-2-1.pdf; http://eprints.usm.my/35614/; http://web.usm.my/aamj/8.2.2003/AAMJ%208-2-1.pdf
• Institution: Universiti Sains Malaysia

This is a study about Internet banking acceptance in Malaysia. Due to the impending liberalization, Malaysian banks are desperately embracing this new distribution channel to prepare themselves for the competition which is looming in the near future. Although the awareness level is high, this has...