Rural Tourism Destination Competitivenes Of Kubah National Park In Sarawak: Tourists' Perspective
This paper argues that tourism initiatives introduced in Malaysia's rural setting lack of adequate attentions on tourists' perceptions when designing a competitive paradigm for their development and management. This paper proposes a competitive model to evaluate important factors that l...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Asian Academy of Management (AAM)
2016
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| Subjects: | |
| Online Access: | http://eprints.usm.my/36693/1/aamj21s12016_6.pdf http://eprints.usm.my/36693/ http://web.usm.my/aamj/21s12016/aamj21s12016_6.pdf |
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| Institution: | Universiti Sains Malaysia |
| Language: | English |