Indonesian Consumers’ Repeat Purchase Behavior Of Green Innovative Fuel: An Extension Of Cognitive – Affective - Behavior Model

Green products have become one of the most important strategic tools to achieve sustainable development in the industry due to popular environmental trends. Strict environmental regulations and popular environmentalism have been observed to change competitive rules resulting in the creation of gr...

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Bibliographic Details
Main Author: Widodo, Arry
Format: Thesis
Language:English
Published: 2019
Subjects:
Online Access:http://eprints.usm.my/49019/1/Arry%20Widodo%20cut.pdf
http://eprints.usm.my/49019/
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Institution: Universiti Sains Malaysia
Language: English