Understanding Strategic Reactiveness Influences on Entrepreneurial Management Tendencies
This study explores the relationship between strategic reactiveness (SR) and Entrepreneurial Management (EM) tendencies of SMEs sector within the states of Melaka and Johor in Malaysia. This research considers that strategy-related variables are competitively aggressive and adaptive. Strategic pl...
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| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2010
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| Subjects: | |
| Online Access: | http://eprints.utem.edu.my/id/eprint/11517/1/137468.pdf http://eprints.utem.edu.my/id/eprint/11517/ |
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| Institution: | Universiti Teknikal Malaysia Melaka |
| Language: | English |
| Summary: | This study explores the relationship between strategic reactiveness (SR) and Entrepreneurial
Management (EM) tendencies of SMEs sector within the states of Melaka and Johor in Malaysia. This
research considers that strategy-related variables are competitively aggressive and adaptive. Strategic
planning allows organizations to anticipate changes and create strategic options for those changes. It is
commonly perceived that SR will have a positive relationship with EM. Respondents for this research
include CEOs, owner-managers and entrepreneurs. Data was collected by distributing questionnaire to
200 small and medium-sized enterprises selected randomly from both the services and manufacturing
sectors. This paper will explore and explain the concept and variables related to the research as well as
brief demographic descriptions of the respondents. |
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