Business networking and sustainability of small rural business: Mediating effects of entrepreneurial orientation

This study aims to examine the entrepreneurial orientation (EO) of the Small Rural Business (SRB) entrepreneurs in Malaysia by taking Business Networking (BN) as the antecedent.BN is used to explain the influence of EO as a mediator and its’ consequences towards SRB Business Sustainability (BS).The...

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Bibliographic Details
Main Authors: Mohamad, Mohd Amin, Chin, Othman
Format: Article
Language:English
Published: Growing Science 2018
Online Access:http://eprints.utem.edu.my/id/eprint/22988/2/msl_2019_44.pdf
http://eprints.utem.edu.my/id/eprint/22988/
http://growingscience.com/beta/msl/3074-business-networking-and-sustainability-of-small-rural-business-mediating-effects-of-entrepreneurial-orientation.html
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Institution: Universiti Teknikal Malaysia Melaka
Language: English