Preference criteria for online shopping among university students

We are now living in the era of technology and the use of e-commerce is increasing every day, which has become increasingly more important as most activities can be done by using e-commerce, thus aiding the business industry. The younger generation especially students nowadays spend hours on the int...

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Bibliographic Details
Main Authors: Ahamat, Amiruddin, Shahkat Ali, Muhamad Sham
Format: Article
Language:English
Published: Inderscience Enterprises Ltd 2019
Online Access:http://eprints.utem.edu.my/id/eprint/27778/2/0122722052023128.pdf
http://eprints.utem.edu.my/id/eprint/27778/
https://www.inderscience.com/info/inarticle.php?artid=100700
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Institution: Universiti Teknikal Malaysia Melaka
Language: English