Qualitative study of entrepreneurial marketing and performance of village-owned enterprises (VOES) in Indonesia
The performance of village-owned enterprises is examined in this study along with the key components of the entrepreneurial marketing idea. The degree to which current marketing techniques align with entrepreneurial marketing strategies is also evaluated. Research Design & Methods: This study us...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitas Islam Nahdlatul Ulama Jepara
2024
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| Online Access: | http://eprints.utem.edu.my/id/eprint/28108/2/012283008202411281.pdf http://eprints.utem.edu.my/id/eprint/28108/ https://journal.unisnu.ac.id/jmer/article/view/2024.6.05.1-45/436 |
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| Institution: | Universiti Teknikal Malaysia Melaka |
| Language: | English |