Multimodal communication of corporate website design
This book examines the multinational corporate website designs from a communication perspective. It looks at the ways in which different multimodal modes are employed in disseminating information to customers. How persuasive is a corporate website? How multimodal modes are used to portray the compan...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Penerbit UTM
2012
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| Subjects: | |
| Online Access: | http://eprints.utm.my/id/eprint/30170/1/HanitaHassan2012_MultimodalCommunicationOfCorporateWebsiteDesign.pdf http://eprints.utm.my/id/eprint/30170/ http://www.penerbit.utm.my/cgi-bin/katalog/buku.cgi?id=537 |
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| Institution: | Universiti Teknologi Malaysia |
| Language: | English |