Perception of Malaysian credit cardholders on conventional cards in comparison to Islamic cards
This study determines the perception of consumers to Islamic Credit Cards (henceforth ICCs) in comparative to Conventional Credit Cards (henceforth CCCs). The aim is to determine whether the low ownership of ICCs was resulted from negative perception of ICCs as compared to CCCs. The data collected v...
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Format: | Article |
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International Journal of Advances in Management and Economics (IJAME)
2012
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Online Access: | http://eprints.utm.my/id/eprint/31163/ http://www.managementjournal.info/index.php/IJAME/article/view/190 |
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Institution: | Universiti Teknologi Malaysia |