Measuring customer service satisfactions using fuzzy artificial neural network with two-phase genetic algorithm

In this chapter, we propose a new method based on genetic algorithms (GAs) for fuzzy artificial neural network (FANN) learning to improve its accuracy in measuring customer service satisfaction for establishing a principle of ecnomical survival in business area. The analysis is based on linguistic v...

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Bibliographic Details
Main Authors: Mashinchi, M. Reza, Selamat, Ali
Other Authors: Ali, Al-Dahoud
Format: Book Section
Published: In-Teh 2010
Subjects:
Online Access:http://eprints.utm.my/id/eprint/31214/
http://dx.doi.org/10.5772/7820
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Institution: Universiti Teknologi Malaysia