Bandwagon and leapfrog effects in internet implementation
This paper underscores the critical relationship between innovation adoption and innovation implementation, particularly how two contrasting effects-bandwagon and leapfrog-relate to organizational Internet diffusion. Bandwagon effects, adopting a technology due to fad and fashion, accelerate adoptio...
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| Main Authors: | , , , |
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| Format: | Article |
| Published: |
Elsevier Ltd.
2014
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| Subjects: | |
| Online Access: | http://eprints.utm.my/id/eprint/51980/ http://dx.doi.org/10.1016/j.ijhm.2013.10.012 |
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| Institution: | Universiti Teknologi Malaysia |