Exploring implementation factors influencing business-to-customer (B2C) e-Commerce

• Main Authors: Paris, Deborah Libu, Bahari, Mahadi, Iahad, Noorminshah A.
• Format: Article
• Published: Amer Scientific Publishers 2015
• Subjects: QA75 Electronic computers. Computer science
• Online Access: http://eprints.utm.my/id/eprint/55198/; https://www.researchgate.net/publication/283467482_Exploring_Implementation_Factors_Influencing_Business-to-Customer_B2C_e-Commerce
• Institution: Universiti Teknologi Malaysia

The Internet makes it possible for consumers to shop without going to a physical store. As online shopping is getting to be more pronounced, retailers opted to make use of the Internet as an alternative to shopping in the store. Many retail stores implement the application of electronic commerce (e-...