The multiple intelligence classification of management graduates using two step cluster analysis

• Main Authors: Mohamed, Noorazilah, Awang, Siti Rahmah
• Format: Article
• Language: English
• Published: Penerbit UTM Press 2015
• Subjects: HD28 Management. Industrial Management
• Online Access: http://eprints.utm.my/id/eprint/60477/1/NoorazilahMohamed2015_TheMultipleIntelligenceClassificationOfManagement.pdf; http://eprints.utm.my/id/eprint/60477/; http://dx.doi.org/10.11113/mjfas.v11n1.351
• Institution: Universiti Teknologi Malaysia

In this study, graduates multiple intelligences profile are the main interest in order to enhance the opportunities of the management graduates for employability. In order to measure and classify the multiple intelligences of graduate, Two Step Cluster Analysis is applied. The cluster is based on their demographic background and Gardner’s nine intelligences namely musical, spatial/visual, verbal/linguistic, mathematics/logical, bodily-kinaesthetic, interpersonal, intrapersonal, naturalist and spiritual. The framework and findings of this study are conducted at Faculty of Technology Management and Technopreneurship (FPTT), Universiti Teknikal Malaysia Melaka (UTeM). The nine intelligence types of the 137 management graduates had been successfully clustered into four more meaningful clusters based on their intelligence scores and characteristics that agree with the Gardner’s Multiple Intelligence theory.