The role of perceived benefits in formation of intention to use islamic crowdfunding platform among small and medium enterprises in Malaysia

• Main Authors: Md. Husin, Maizaitulaidawati, Haron, Razali, Aziz, Shahab
• Format: Article
• Language: English
• Published: Global Academic Excellence 2019
• Subjects: HF Commerce
• Online Access: http://eprints.utm.my/id/eprint/88128/1/MaizaitulaidawatiMdHusin2019_TheRoleofPerceivedBenefitsinFormation.pdf; http://eprints.utm.my/id/eprint/88128/; https://doi.org/10.35631/ijemp.27005
• Institution: Universiti Teknologi Malaysia

Crowdfunding has become global phenomenon due to its possible role in providing equity funding to small and medium enterprises. Numerous benefits of crowdfunding have been identified. This paper investigated whether three factors - economic benefit, convenience and transaction process are important...