The Strategic Marketing of Islamic Banking Indonesia in Attracting Indonesia Consumer
The main objective of this study is to examine the influenced component of marketing strategic in Islamic banking in attracting Indonesian consumer. In order to measure that, four types of component in Islamic banking marketing strategic which were about marketing mix influences (Product, Promotion...
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| Main Author: | |
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| Format: | Thesis |
| Language: | English English |
| Published: |
2011
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| Subjects: | |
| Online Access: | https://etd.uum.edu.my/2785/1/Muhammad_Agung_Anggoro.pdf https://etd.uum.edu.my/2785/2/1.Muhammad_Agung_Anggoro.pdf https://etd.uum.edu.my/2785/ |
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| Institution: | Universiti Utara Malaysia |
| Language: | English English |
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