Influence maximisation towards target users and minimal diffusion of information based on information needs
Influence maximisation within social network is essential to the modern business. Influence Maximisation Problem (IMP) involves the minimal selection of influencers that leads to maximum contagion while minimizing Diffusion Cost (DC). Previous models of IMP do not consider DC in spreading informatio...
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| Format: | Thesis |
| Language: | English English English |
| Published: |
2020
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| Online Access: | https://etd.uum.edu.my/8398/1/s901087_01.pdf https://etd.uum.edu.my/8398/2/s901087_02.pdf https://etd.uum.edu.my/8398/3/s901087%20references.docx https://etd.uum.edu.my/8398/ |
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| Institution: | Universiti Utara Malaysia |
| Language: | English English English |