Assessing sport and recreation programmes’ service quality at hotels and resorts: Towards enhancing customer participation
Many issues and challenges are faced by the managers and professionals in managing sport and recreation programmes today.Although many previous researches on service quality provided by the organizations had been explored, very few studies pertaining to service quality in sport and recreation progra...
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Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
David Publishing
2014
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Subjects: | |
Online Access: | http://repo.uum.edu.my/12634/1/lim.pdf http://repo.uum.edu.my/12634/ http://www.davidpublishing.org/journals_info.asp?jId=1899 |
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Institution: | Universiti Utara Malaysia |
Language: | English |