Assessing sport and recreation programmes’ service quality at hotels and resorts: Towards enhancing customer participation

Many issues and challenges are faced by the managers and professionals in managing sport and recreation programmes today.Although many previous researches on service quality provided by the organizations had been explored, very few studies pertaining to service quality in sport and recreation progra...

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Bibliographic Details
Main Authors: Lim, Khong Chiu, Radzuwan, Radzliyana, Cheah, Swee Ting
Format: Article
Language:English
Published: David Publishing 2014
Subjects:
Online Access:http://repo.uum.edu.my/12634/1/lim.pdf
http://repo.uum.edu.my/12634/
http://www.davidpublishing.org/journals_info.asp?jId=1899
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Institution: Universiti Utara Malaysia
Language: English