Organization-public relationships practices in university setting

• Main Author: Mohammed, Rosli
• Format: Article
• Language: English
• Published: Elsevier Ltd. 2014
• Subjects: HD28 Management. Industrial Management; LB2300 Higher Education
• Online Access: http://repo.uum.edu.my/13076/1/pro74.pdf; http://repo.uum.edu.my/13076/; http://dx.doi.org/10.1016/j.sbspro.2014.10.326
• Institution: Universiti Utara Malaysia

The purpose of this paper is to share the explicate and the linkages among relationship management quality indicators, of organization-public relationship were; trust, commitment, community involvement, participation and satisfaction, and types of organization-public relationship status. Data was co...