Promotion of cultural heritage attractions in Malaysia: e-Brochure perspectives
Cultural heritage resources are among the primary tourist attractions commonly included in promotional materials.Various categories of heritage attraction, such as nature, culture and built environment, play an important role in attracting international as well as domestic tourists and are a major s...
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| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2014
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| Subjects: | |
| Online Access: | http://repo.uum.edu.my/13303/1/21.pdf http://repo.uum.edu.my/13303/ http://www.thic-uum.com/ |
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| Institution: | Universiti Utara Malaysia |
| Language: | English |