E-commerce in Malaysia: An exploratory analysis
A web site is an additional communication channel between a company, its existing customers, and possibly new customers.It gives company greater market reach and is like having a 24-hour telephone line combined with a company sales brochure that can be updated quickly.E-commerce is definitely inter...
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Main Authors: | , , |
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Format: | Conference or Workshop Item |
Language: | English |
Published: |
2005
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Subjects: | |
Online Access: | http://repo.uum.edu.my/14605/1/46.pdf http://repo.uum.edu.my/14605/ http://www.icoec.my/index.php/proceedings/8-icoec-2005-proceedings |
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Institution: | Universiti Utara Malaysia |
Language: | English |