The use of modified theory of acceptance and use of technology 2 to predict prospective users' intention in adopting TV Streaming
The number of TV Streaming users in Indonesia, especially TV Streaming based on Over the Top Technology (OTT) is considered small compared to 120 million cellular internet data users and 50 million smart phone users.In order to increase the adoption of TV Streaming, it is important to identify the k...
Saved in:
Main Authors: | , |
---|---|
Format: | Conference or Workshop Item |
Language: | English |
Published: |
2015
|
Subjects: | |
Online Access: | http://repo.uum.edu.my/15548/1/PID125.pdf http://repo.uum.edu.my/15548/ http://www.icoci.cms.net.my/proceedings/2015/index.html |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Institution: | Universiti Utara Malaysia |
Language: | English |