Malaysia homestay industry on perspectives of roles, issues, challenges and advertising use: A preliminary study in Kedah homestay

Malaysia Homestay Industry plays an important role in helping Malaysia government to continue to sustain even to increase the country’s economy. Even though this industry brings a great value, but there are many issues and challenges exist that can affect the economy sustainability. In order to prov...

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Bibliographic Details
Main Authors: Saedon, Muhammad Abdul Malik, Ab Salam, Sobihatun Nur, Shaari, Nassiriah
Format: Article
Language:English
Published: Discovery Publication 2016
Subjects:
Online Access:http://repo.uum.edu.my/18573/1/IJA%206%2017%20%202016%20%2034-47.pdf
http://repo.uum.edu.my/18573/
http://discoveryjournals.com/arts/current_issue/v6/n17/A3.pdf
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Institution: Universiti Utara Malaysia
Language: English