An empirical study on CSFs for pre-development processess implementation at SMEs in Malaysia

New product development processes and product innovation in manufacturing organization is promoting an environment of competitive advantage for organization that can make adequate use of the processes.However, Malaysian SMEs is facing with huge obstacles in implementing various product innovation a...

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Bibliographic Details
Main Authors: Abu, Noor Hidayah, Deros, B.M., Mansor, Mohd Fitri
Format: Article
Language:English
Published: Penerbit UTM Press 2015
Subjects:
Online Access:http://repo.uum.edu.my/18626/1/JT%2077%204%202015%20%207%E2%80%9313.pdf
http://repo.uum.edu.my/18626/
http://www.jurnalteknologi.utm.my/index.php/jurnalteknologi/article/view/6036
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Institution: Universiti Utara Malaysia
Language: English