Examining the innovative new design in simulating teaching course on entrepreneurship: Case study of polytechnic approach in learning

• Main Authors: Mat Ali, Mazita, Ibrahim, Amlus, Sidek, Kamsidi, Jamaluddin, Fathirah
• Format: Conference or Workshop Item
• Language: English
• Published: Academy for Global Business Advancement (AGBA) 2015
• Subjects: HB Economic Theory; LB Theory and practice of education
• Online Access: http://repo.uum.edu.my/19440/1/AGBA12%202015%20654-658.pdf; http://repo.uum.edu.my/19440/; http://www.agba.us/pdf/2015-AGBA-Malaysia-Conference-Proceedings.pdf
• Institution: Universiti Utara Malaysia

Innovation is not a new concept in education in Malaysia. Recent literature has offered a more integrated framework, considering both strategic aspects and firm profitability in a balanced scorecard perspective with a cause and effect relationship between leading and lagging indicators.The former is just a measure of input, not considering the productivity and the effort spent in theinnovation process, and the latter is the "official" result of a process of invention and a partial measure of output, unable to capture other intangible investments in innovation (Mairesse & Mohnen, 2005; Mairesse, Mohnen, & Dagenais, 2006).There is several kinds of innovation, for example, product, and process and improvements organizational structure.Innovation requires widespread reform to ensure Malaysia provides a commercial neighbourhood of a highly flexible, and harmonize.Education and Training agenda of innovation depend on the success of Malaysia who flatter value openness, critical thought and dared to attempt and take risks.This requires an arrangement of pedagogy that fosters the insane capital creative and analytical.The primary focal point of entrepreneurship training and programs in polytechnics is to influence attitudes, knowledge, accomplishments, experiences and competencies of entrepreneurship to the students irrespective of their background (Norasmah, Halimah, Zaidatol, 2006; Rafidah, 2008).This paper aims to examine how far the use of new product design in the innovation of teaching and learning among engineering lecturer from a technical perspective.