The effect of proposed software products’ features on the satisfaction and dissatisfaction of potential customers

• Main Authors: Hussain, Azham, Mkpojiogu, Emmanuel O.C., Mat Yusof, Muhammad
• Format: Conference or Workshop Item
• Published: 2016
• Subjects: QA76 Computer software
• Online Access: http://repo.uum.edu.my/20568/; http://doi.org/10.1063/1.4960892
• Institution: Universiti Utara Malaysia

This paper reports the effect of proposed software products features on the satisfaction and dissatisfaction of potential customers of proposed software products.Kano model’s functional and dysfunctional technique was used along with Berger et al.’s customer satisfaction coefficients. The result sho...