Comparison of quantitative and qualitative methods of e-commerce websites evaluation
This research paper aims at comparing both quantitative and qualitative methods in evaluating web sites. The purpose is to identify the various methods and factors that have been used to perform the evaluation. Analysis in terms of popularity of methods and ranking of factors are presented. The re...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
MASAUM Network for High-Quality Publications
2009
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| Subjects: | |
| Online Access: | http://repo.uum.edu.my/2126/1/Comparison_of_Quantitative_and_Qualitative.pdf http://repo.uum.edu.my/2126/ http://www.masaumnet.com/archives/mjrs/volume1/issue1/mjrs010104.pdf |
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| Institution: | Universiti Utara Malaysia |
| Language: | English |
| Summary: | This research paper aims at comparing both quantitative and qualitative methods in evaluating web sites. The purpose is to identify the various methods and factors that have
been used to perform the evaluation. Analysis in terms of
popularity of methods and ranking of factors are presented. The research serves as an initial study to explore various
measurements that have been found in past literatures. The
result provides useful information to those who are doing
research in this field and related areas. |
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