The Intentions of Student-Athletes at Public Universities in Perlis, Malaysia to Purchase Counterfeit Sporting Goods

Counterfeits business has recently attracted considerable attention. A large part of that number comes from the sports world, where the sale of counterfeit goods is growing. This study examines factors influencing intentions of student-athletes at public universities in Perlis for purchasing counter...

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Bibliographic Details
Main Authors: Khor, Poy Hua, Lim, Khong Chiu
Format: Conference or Workshop Item
Language:English
Published: 2017
Subjects:
Online Access:http://repo.uum.edu.my/25642/1/khor%20poh%20hua_1.PDF
http://repo.uum.edu.my/25642/
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Institution: Universiti Utara Malaysia
Language: English