Entrepreneurship development and pedagogical gaps in entrepreneurial marketing education
In the age of automation and artificial intelligence, the need for sustainable entrepreneurship for job creation has significantly raised. For the development of sustainable entrepreneurship in recent years, business schools worldwide have recognised their roles, and started providing entrepreneursh...
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Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Elsevier Ltd
2020
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Subjects: | |
Online Access: | http://repo.uum.edu.my/27162/1/IJME%2018%202020%201%208.pdf http://repo.uum.edu.my/27162/ http://doi.org/10.1016/j.ijme.2020.100379 |
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Institution: | Universiti Utara Malaysia |
Language: | English |