The effect of service quality and product quality on customer satisfaction through customer awareness of Islamic Banks in West Sumatera, Indonesia

The effect of service quality and product quality on customer satisfaction through customer awareness of Islamic Banks in West Sumatera, Indonesia

Purpose of the study: This study is to examine the effect of service quality and product quality of Islamic banks on customer satisfaction through customer awareness as a variable intervening in Islamic Banking in West Sumatera. Methodology: In this study, a model with five parameters with 20 questi...

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Bibliographic Details
Main Authors: Wandi, Yulfis, Zainal, Veithzal Rivai, Arafah, Willy, Subagja, Iwan Kurniawan, Saad, Ram Al Jaffri
Format: Article
Language:English
Published: Wandi et al 2020
Subjects:
HG Finance
Online Access:http://repo.uum.edu.my/27300/1/HSSR%208%201%202020%20682%20690.pdf
http://repo.uum.edu.my/27300/
http://doi.org/10.18510/hssr.2020.8182
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Institution: Universiti Utara Malaysia
Language: English

Internet

http://repo.uum.edu.my/27300/1/HSSR%208%201%202020%20682%20690.pdf
http://repo.uum.edu.my/27300/
http://doi.org/10.18510/hssr.2020.8182

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