A qualitative perspective of strategic alliances built from a study of Malaysian enterprises.
Looking at the rate at which organizations/firms are entering into strategic alliances of late, one can understand and/or appreciate the increased research in the area of strategic alliances. All seek to increase our knowledge and/or understanding of the potentialities, as well as the adversities in...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Medwell Publishing
2007
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| Subjects: | |
| Online Access: | http://repo.uum.edu.my/27898/1/JIS%203%202007%20157%20172.pdf http://repo.uum.edu.my/27898/ http://e-journal.uum.edu.my/index.php/jis/article/view/7876 |
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| Institution: | Universiti Utara Malaysia |
| Language: | English |