New product development process (NPD) implementation framework for E&E SMEs in Malaysia

New Product Development (NPD) processes are the keys to success for all enterprises. It plays an important role everywhere included large organizations and Small Medium Enterprise (SME). But there are only 30% of the SMEs business will survive in the 10th year business. This is due to the limited re...

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Bibliographic Details
Main Authors: Ong, Guat Hsien, Abu, Noor Hidayah
Format: Article
Language:English
Published: Universiti Utara Malaysia 2020
Subjects:
Online Access:http://repo.uum.edu.my/28381/1/STMLGG%2002%2031%202020%20112-115.pdf
http://repo.uum.edu.my/28381/
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Institution: Universiti Utara Malaysia
Language: English