Mistake in an electronic advertisement: Legal implication
It is fundamental that the content of the advertisement must be free from any disputable errors. Otherwise; the owner of the advertisement shall be liable for customers claims in regard to its content. Obviously, advertisements, be it traditional or online are exposed to legal repercussion should it...
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| Main Author: | |
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| Format: | Article |
| Language: | English |
| Published: |
UUM Press
2019
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/28868/1/UUMJLS%2010%2001%202019%20113-133.pdf https://repo.uum.edu.my/id/eprint/28868/ |
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| Institution: | Universiti Utara Malaysia |
| Language: | English |