Service quality and students’ satisfaction at higher learning institutions: Is Malaysian government at the right track to champion ASEAN market?

• Main Authors: Hanaysha, Jalal R. M., Abdullah, Haim Hilman, Warokka, Ari
• Format: Conference or Workshop Item
• Language: English
• Published: 2011
• Subjects: HD28 Management. Industrial Management; LB2300 Higher Education
• Online Access: http://repo.uum.edu.my/4221/1/paper_155.pdf; http://repo.uum.edu.my/4221/; http://www.ibima.org/MY2011/
• Institution: Universiti Utara Malaysia

An important determinant of national competitiveness is the quality of its higher education.This quality comes from the combination of excellent learning process and public satisfaction on the service delivered. Student satisfaction assessment is vital in determining service quality at higher learni...