The structure of a franchise disclosure document for a new franchise system in Malaysia

Franchising is the fastest growing method of doing business.In Malaysia in particular, franchising has been aggressively promoted by the government since the early 1990s.However, there is little academic research to guide or regulate industry practices.Thus this research investigates the process of...

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Bibliographic Details
Main Authors: Mohd Harif, Mohd Amy Azhar, Perry, Chad, McCosker, Colin F, Mahad Noor, Norsyema Hani
Format: Conference or Workshop Item
Language:English
Published: 2001
Subjects:
Online Access:http://repo.uum.edu.my/4426/1/Harif.pdf
http://repo.uum.edu.my/4426/
http://www.anzmac.org/Default.aspx?page=2080
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Institution: Universiti Utara Malaysia
Language: English

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