The effects of product information signals to product uncertainty of agro-based online product descriptions

The effects of product information signals to product uncertainty of agro-based online product descriptions

The role of product information signals on product uncertainly has been getting some attention lately since 2008, however uncertainty effect within online commerce context is still limited, especially on selling agro-based product online.This paper discuss the effects product information signals i.e...

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Bibliographic Details
Main Authors: Abd Ghani, Nor Farzana, Ibrahim, Huda, Mohd Noor, Nor Azila, Yusop, Nor Iadah, Kasiran, Mohd Khairudin
Format: Conference or Workshop Item
Language:English
Published: 2013
Subjects:
S Agriculture (General)
Online Access:http://repo.uum.edu.my/9069/1/W.pdf
http://repo.uum.edu.my/9069/
http://www.iaeng.org/WCE2013/
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Institution: Universiti Utara Malaysia
Language: English

Internet

http://repo.uum.edu.my/9069/1/W.pdf
http://repo.uum.edu.my/9069/
http://www.iaeng.org/WCE2013/

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