An Investigation into the Use of Repetition (Rhetorical Figure) in Vietnamese TV Commercials = Điều tra việc sử dụng phép lặp (biện pháp tu Từ) trong quảng cáo truyền hình tiếng việt
Repetition is one of the most popular rhetorical figures used in language of advertising in general and TV advertisement in particular. Thanks to the use of this figure, the language of commercials becomes more attractive, listenable, memorable and persuasive. However, there is a fact that not many...
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Format: | Final Year Project |
Language: | English |
Published: |
2021
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Online Access: | http://repository.vnu.edu.vn/handle/VNU_123/101052 |
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Institution: | Vietnam National University, Hanoi |
Language: | English |
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