Indian Life and Health Insurance Industry

Due to its massive population, sound economic fundamentals, dynamic improvements in the insurance regulatory framework and an increasing awareness amongst Indians about the relevance of insurances, India offers extensive opportunities for market entry and expansion in the insurance industry. &qu...

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Main Author: Dewan, Novi
Format: Book
Language:English
Published: Springer 2017
Subjects:
Online Access:http://repository.vnu.edu.vn/handle/VNU_123/23952
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Institution: Vietnam National University, Hanoi
Language: English
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spelling oai:112.137.131.14:VNU_123-239522020-05-13T01:40:49Z Indian Life and Health Insurance Industry Dewan, Novi Business and Economics Due to its massive population, sound economic fundamentals, dynamic improvements in the insurance regulatory framework and an increasing awareness amongst Indians about the relevance of insurances, India offers extensive opportunities for market entry and expansion in the insurance industry. "The book reveals insightful ideas about the Indian insurance industry along with a discussion on the best practices of the marketing mix. Novi's impressive thesis, which forms the basis of this book, prompted me to contribute to her research with an India perspective. I am sure that this book will be an important reference material for emerging markets with similar growth dynamics." 2017-04-04T03:01:46Z 2017-04-04T03:01:46Z 2008 Book 978-3-8349-0946-6 http://repository.vnu.edu.vn/handle/VNU_123/23952 en 183 p. application/pdf Springer
institution Vietnam National University, Hanoi
building VNU Library & Information Center
country Vietnam
collection VNU Digital Repository
language English
topic Business and Economics
spellingShingle Business and Economics
Dewan, Novi
Indian Life and Health Insurance Industry
description Due to its massive population, sound economic fundamentals, dynamic improvements in the insurance regulatory framework and an increasing awareness amongst Indians about the relevance of insurances, India offers extensive opportunities for market entry and expansion in the insurance industry. "The book reveals insightful ideas about the Indian insurance industry along with a discussion on the best practices of the marketing mix. Novi's impressive thesis, which forms the basis of this book, prompted me to contribute to her research with an India perspective. I am sure that this book will be an important reference material for emerging markets with similar growth dynamics."
format Book
author Dewan, Novi
author_facet Dewan, Novi
author_sort Dewan, Novi
title Indian Life and Health Insurance Industry
title_short Indian Life and Health Insurance Industry
title_full Indian Life and Health Insurance Industry
title_fullStr Indian Life and Health Insurance Industry
title_full_unstemmed Indian Life and Health Insurance Industry
title_sort indian life and health insurance industry
publisher Springer
publishDate 2017
url http://repository.vnu.edu.vn/handle/VNU_123/23952
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