Effective Risk Communication

The overlying purpose of this book is to construct a communication based approach to risk communication. In doing so, this book establishes a message-centered focus to risk communication. Section one of the book establishes definitions and parameters of risk communication, identifies the complex aud...

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Main Authors: Sellnow, Timothy L., Ulmer, Robert R., Seeger, Matthew W., Littlefield, Robert S.
Format: Book
Language:English
Published: Springer 2017
Subjects:
Online Access:http://repository.vnu.edu.vn/handle/VNU_123/30510
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Institution: Vietnam National University, Hanoi
Language: English
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spelling oai:112.137.131.14:VNU_123-305102020-10-14T02:50:21Z Effective Risk Communication Sellnow, Timothy L. Ulmer, Robert R. Seeger, Matthew W. Littlefield, Robert S. Chemistry Materials Science 302.12 The overlying purpose of this book is to construct a communication based approach to risk communication. In doing so, this book establishes a message-centered focus to risk communication. Section one of the book establishes definitions and parameters of risk communication, identifies the complex audience expectations for risk messages, and introduces a model of best practices for effective risk communication. In section two, the best practices are applied in four robust case studies. Section three includes chapters devoted to developing a mindful approach to risk communication, ethical considerations of risk communication, and a final chapter that discusses future developments of risk communication. This book is written for practitioners who are charged with creating and delivering risk messages to the general public; instructors who teach the following courses: Food Safety, Public Health, Health Communication, Risk Communication, Political Communication, Emergency Management; and also scholars who write in the areas of risk and crisis communication. 2017-04-18T03:45:52Z 2017-04-18T03:45:52Z 2009 Book 978-0-387-79726-7 http://repository.vnu.edu.vn/handle/VNU_123/30510 en 185 p. application/pdf Springer
institution Vietnam National University, Hanoi
building VNU Library & Information Center
continent Asia
country Vietnam
Vietnam
content_provider VNU Library and Information Center
collection VNU Digital Repository
language English
topic Chemistry
Materials Science
302.12
spellingShingle Chemistry
Materials Science
302.12
Sellnow, Timothy L.
Ulmer, Robert R.
Seeger, Matthew W.
Littlefield, Robert S.
Effective Risk Communication
description The overlying purpose of this book is to construct a communication based approach to risk communication. In doing so, this book establishes a message-centered focus to risk communication. Section one of the book establishes definitions and parameters of risk communication, identifies the complex audience expectations for risk messages, and introduces a model of best practices for effective risk communication. In section two, the best practices are applied in four robust case studies. Section three includes chapters devoted to developing a mindful approach to risk communication, ethical considerations of risk communication, and a final chapter that discusses future developments of risk communication. This book is written for practitioners who are charged with creating and delivering risk messages to the general public; instructors who teach the following courses: Food Safety, Public Health, Health Communication, Risk Communication, Political Communication, Emergency Management; and also scholars who write in the areas of risk and crisis communication.
format Book
author Sellnow, Timothy L.
Ulmer, Robert R.
Seeger, Matthew W.
Littlefield, Robert S.
author_facet Sellnow, Timothy L.
Ulmer, Robert R.
Seeger, Matthew W.
Littlefield, Robert S.
author_sort Sellnow, Timothy L.
title Effective Risk Communication
title_short Effective Risk Communication
title_full Effective Risk Communication
title_fullStr Effective Risk Communication
title_full_unstemmed Effective Risk Communication
title_sort effective risk communication
publisher Springer
publishDate 2017
url http://repository.vnu.edu.vn/handle/VNU_123/30510
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