Effective Risk Communication
The overlying purpose of this book is to construct a communication based approach to risk communication. In doing so, this book establishes a message-centered focus to risk communication. Section one of the book establishes definitions and parameters of risk communication, identifies the complex aud...
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oai:112.137.131.14:VNU_123-305102020-10-14T02:50:21Z Effective Risk Communication Sellnow, Timothy L. Ulmer, Robert R. Seeger, Matthew W. Littlefield, Robert S. Chemistry Materials Science 302.12 The overlying purpose of this book is to construct a communication based approach to risk communication. In doing so, this book establishes a message-centered focus to risk communication. Section one of the book establishes definitions and parameters of risk communication, identifies the complex audience expectations for risk messages, and introduces a model of best practices for effective risk communication. In section two, the best practices are applied in four robust case studies. Section three includes chapters devoted to developing a mindful approach to risk communication, ethical considerations of risk communication, and a final chapter that discusses future developments of risk communication. This book is written for practitioners who are charged with creating and delivering risk messages to the general public; instructors who teach the following courses: Food Safety, Public Health, Health Communication, Risk Communication, Political Communication, Emergency Management; and also scholars who write in the areas of risk and crisis communication. 2017-04-18T03:45:52Z 2017-04-18T03:45:52Z 2009 Book 978-0-387-79726-7 http://repository.vnu.edu.vn/handle/VNU_123/30510 en 185 p. application/pdf Springer |
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Chemistry Materials Science 302.12 |
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Chemistry Materials Science 302.12 Sellnow, Timothy L. Ulmer, Robert R. Seeger, Matthew W. Littlefield, Robert S. Effective Risk Communication |
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The overlying purpose of this book is to construct a communication based approach to risk communication. In doing so, this book establishes a message-centered focus to risk communication. Section one of the book establishes definitions and parameters of risk communication, identifies the complex audience expectations for risk messages, and introduces a model of best practices for effective risk communication. In section two, the best practices are applied in four robust case studies. Section three includes chapters devoted to developing a mindful approach to risk communication, ethical considerations of risk communication, and a final chapter that discusses future developments of risk communication.
This book is written for practitioners who are charged with creating and delivering risk messages to the general public; instructors who teach the following courses: Food Safety, Public Health, Health Communication, Risk Communication, Political Communication, Emergency Management; and also scholars who write in the areas of risk and crisis communication. |
format |
Book |
author |
Sellnow, Timothy L. Ulmer, Robert R. Seeger, Matthew W. Littlefield, Robert S. |
author_facet |
Sellnow, Timothy L. Ulmer, Robert R. Seeger, Matthew W. Littlefield, Robert S. |
author_sort |
Sellnow, Timothy L. |
title |
Effective Risk Communication |
title_short |
Effective Risk Communication |
title_full |
Effective Risk Communication |
title_fullStr |
Effective Risk Communication |
title_full_unstemmed |
Effective Risk Communication |
title_sort |
effective risk communication |
publisher |
Springer |
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2017 |
url |
http://repository.vnu.edu.vn/handle/VNU_123/30510 |
_version_ |
1681763283906854912 |