Một số giải pháp hoàn thiện Marketing mix cho dòng sản phẩm TV LCD Bravia của công ty Sony Việt Nam năm 2012

In recent years, the TV market in general and hi-tech TV market in particular become very hot due to the appearance of a number of new TVs, including LCD TVs of famous brands such as Samsung, Panasonic, Sony, Sharp, and LG, etc. Initially, LCD TVs was imported into Vietnam by electronic manuf...

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Bibliographic Details
Main Author: Vũ, Xuân Tùng
Format: Theses and Dissertations
Language:other
Published: Đại học Quốc gia Hà Nội 2016
Subjects:
Online Access:http://repository.vnu.edu.vn/handle/VNU_123/6451
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Institution: Vietnam National University, Hanoi
Language: other