A cross-cultural pragmatic analysis of commercial advertisements in American and Vietnamese magazines
The purpose of this dissertation is to examine the use of politeness strategies, advertising appeals and the realization of politeness strategies in advertising appeals in American and Vietnamese commercial magazine advertisements. The data for this study consist of 310 magazine advertisements colle...
Saved in:
| 主要作者: | |
|---|---|
| 其他作者: | |
| 格式: | Dissertations |
| 語言: | English |
| 出版: |
2020
|
| 主題: | |
| 在線閱讀: | http://repository.vnu.edu.vn/handle/VNU_123/69808 |
| 標簽: |
添加標簽
沒有標簽, 成為第一個標記此記錄!
|