Marketing Strategy

This course equips students with the knowledge related to the nature, role and methods to develop a marketing strategy, generalize and link previous knowledge of marketing to a strategic marketing plan.

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Bibliographic Details
Main Author: Nguyen, Thi Hong Hanh
Other Authors: Khoa Quốc tế, ĐHQGHN
Format: Presentation
Language:English
Published: Khoa Quốc tế, ĐHQGHN 2020
Subjects:
Online Access:http://repository.vnu.edu.vn/handle/VNU_123/89049
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Institution: Vietnam National University, Hanoi
Language: English
id oai:112.137.131.14:VNU_123-89049
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spelling oai:112.137.131.14:VNU_123-890492020-07-20T02:22:35Z Marketing Strategy Nguyen, Thi Hong Hanh Khoa Quốc tế, ĐHQGHN Marketing Strategy Marketing INS3041 Chương trình IB This course equips students with the knowledge related to the nature, role and methods to develop a marketing strategy, generalize and link previous knowledge of marketing to a strategic marketing plan. 2020-06-18T07:59:10Z 2020-06-18T07:59:10Z 2020 Presentation Nguyen. T. H. H. (2020). Marketing Strategy http://repository.vnu.edu.vn/handle/VNU_123/89049 en application/pdf application/pdf application/pdf application/pdf application/pdf application/pdf application/pdf application/pdf application/pdf application/pdf application/pdf application/pdf application/pdf application/pdf application/pdf application/pdf application/pdf application/pdf application/pdf Khoa Quốc tế, ĐHQGHN
institution Vietnam National University, Hanoi
building VNU Library & Information Center
country Vietnam
collection VNU Digital Repository
language English
topic Marketing Strategy
Marketing
INS3041
Chương trình IB
spellingShingle Marketing Strategy
Marketing
INS3041
Chương trình IB
Nguyen, Thi Hong Hanh
Marketing Strategy
description This course equips students with the knowledge related to the nature, role and methods to develop a marketing strategy, generalize and link previous knowledge of marketing to a strategic marketing plan.
author2 Khoa Quốc tế, ĐHQGHN
author_facet Khoa Quốc tế, ĐHQGHN
Nguyen, Thi Hong Hanh
format Presentation
author Nguyen, Thi Hong Hanh
author_sort Nguyen, Thi Hong Hanh
title Marketing Strategy
title_short Marketing Strategy
title_full Marketing Strategy
title_fullStr Marketing Strategy
title_full_unstemmed Marketing Strategy
title_sort marketing strategy
publisher Khoa Quốc tế, ĐHQGHN
publishDate 2020
url http://repository.vnu.edu.vn/handle/VNU_123/89049
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