Community-Based Enterprise (CBE) Export Performance Strategy: An Analysis of Thailand’s Entrepreneurial OTOP Program

• Main Authors: Sitabutr, Vipada, Deebhijarn, Samart
• 格式: text
• 出版: Animo Repository 2018
• 主題: microenterprise; OVOP; product quality; satisfaction; trust
• 在線閱讀: https://animorepository.dlsu.edu.ph/apssr/vol18/iss1/8; https://animorepository.dlsu.edu.ph/context/apssr/article/1150/viewcontent/RA_207.pdf
• 機構: De La Salle University

The concept of community-based enterprises operated by small entrepreneurial groups involved in export of locally manufactured and produced products has become a globally recognized way to relieve rural poverty and urban flight. However, the factors involved in export performance strategies are less...