Does Altruism Affect Purchase Intent of Green Products? A Moderated Mediation Analysis

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Bibliographic Details
Main Authors: Bautista, Reynaldo, Jr., Dui, Rayan, Jeong, Luz Suplico, Paredes, Miguel Paolo
Format: text
Published: Animo Repository 2020
Online Access:https://animorepository.dlsu.edu.ph/apssr/vol20/iss1/14
https://animorepository.dlsu.edu.ph/context/apssr/article/1290/viewcontent/RB_201.pdf
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Institution: De La Salle University