The role of innovation in a Mobile Telecom Company in the Philippines for achieving profitability and sustainability

• Main Authors: Go, Jeanine Claire S., Ong, Kyle Daryl A., Rosales, Anthea Jeanne O., Zialcita, Mikael Carlo C.
• Format: text
• Language: English
• Published: Animo Repository 2011
• Subjects: Telecommunication systems; Mobile communication systems; Business Administration, Management, and Operations
• Online Access: https://animorepository.dlsu.edu.ph/etd_bachelors/11051
• Institution: De La Salle University

In todays world, most industries rely on technological innovation as its most important driver for competitive success. With growing market competitiveness, technology is becoming a differentiation factor in the search for enterprise survival and to increase firm profitability as well as sustainabil...