Teach one. heal many: An online volunteer recruitment campaign for Physicians for Peace - Philippines

Physicians for Peace - Philippines (PFPP) is a non-profit organization that aims to make a difference in people's lives through their flagship programs. PFPP is kept alive through the kindness of their sponsors and through the volunteers that help them during medical missions. However, their ef...

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Main Authors: Chua, Frances Elise Chua, Chua, Hazel Ann, Domingo, Justine Elise
Format: text
Language:English
Published: Animo Repository 2015
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Online Access:https://animorepository.dlsu.edu.ph/etd_bachelors/11265
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Institution: De La Salle University
Language: English
id oai:animorepository.dlsu.edu.ph:etd_bachelors-11910
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spelling oai:animorepository.dlsu.edu.ph:etd_bachelors-119102022-03-05T02:34:26Z Teach one. heal many: An online volunteer recruitment campaign for Physicians for Peace - Philippines Chua, Frances Elise Chua Chua, Hazel Ann Domingo, Justine Elise Physicians for Peace - Philippines (PFPP) is a non-profit organization that aims to make a difference in people's lives through their flagship programs. PFPP is kept alive through the kindness of their sponsors and through the volunteers that help them during medical missions. However, their efforts to recruit new volunteers are insufficient. The researchers conducted a series of in-depth interviews with existing and potential volunteers as well as a content analysis on their website and Facebook page. It was found that their volunteer recruitment communication materials and process were ineffective due to lack of information about their volunteer program as well as the current approach to recruit volunteers is not the preferred medium of the target audiences, aged 21-40. An online volunteer recruitment campaign was proposed as a solution to alleviate the organizational communication problem. 2015-01-01T08:00:00Z text https://animorepository.dlsu.edu.ph/etd_bachelors/11265 Bachelor's Theses English Animo Repository Physicians for Peace - Philippines Volunteer workers in medical care--Philippines Communication
institution De La Salle University
building De La Salle University Library
continent Asia
country Philippines
Philippines
content_provider De La Salle University Library
collection DLSU Institutional Repository
language English
topic Physicians for Peace - Philippines
Volunteer workers in medical care--Philippines
Communication
spellingShingle Physicians for Peace - Philippines
Volunteer workers in medical care--Philippines
Communication
Chua, Frances Elise Chua
Chua, Hazel Ann
Domingo, Justine Elise
Teach one. heal many: An online volunteer recruitment campaign for Physicians for Peace - Philippines
description Physicians for Peace - Philippines (PFPP) is a non-profit organization that aims to make a difference in people's lives through their flagship programs. PFPP is kept alive through the kindness of their sponsors and through the volunteers that help them during medical missions. However, their efforts to recruit new volunteers are insufficient. The researchers conducted a series of in-depth interviews with existing and potential volunteers as well as a content analysis on their website and Facebook page. It was found that their volunteer recruitment communication materials and process were ineffective due to lack of information about their volunteer program as well as the current approach to recruit volunteers is not the preferred medium of the target audiences, aged 21-40. An online volunteer recruitment campaign was proposed as a solution to alleviate the organizational communication problem.
format text
author Chua, Frances Elise Chua
Chua, Hazel Ann
Domingo, Justine Elise
author_facet Chua, Frances Elise Chua
Chua, Hazel Ann
Domingo, Justine Elise
author_sort Chua, Frances Elise Chua
title Teach one. heal many: An online volunteer recruitment campaign for Physicians for Peace - Philippines
title_short Teach one. heal many: An online volunteer recruitment campaign for Physicians for Peace - Philippines
title_full Teach one. heal many: An online volunteer recruitment campaign for Physicians for Peace - Philippines
title_fullStr Teach one. heal many: An online volunteer recruitment campaign for Physicians for Peace - Philippines
title_full_unstemmed Teach one. heal many: An online volunteer recruitment campaign for Physicians for Peace - Philippines
title_sort teach one. heal many: an online volunteer recruitment campaign for physicians for peace - philippines
publisher Animo Repository
publishDate 2015
url https://animorepository.dlsu.edu.ph/etd_bachelors/11265
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