Reducing product failure throughout the new product development process of selected Philippine companies

The main objective of the study was to determine how to reduce product failure throughout the new product development (NPD) process of selected Philippine companies. After analyzing the results gathered from interviewing the three selected Philippine companies, the researchers have identified the mo...

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Bibliographic Details
Main Authors: Balasbas, Patrick Ray, Dy, James P., Tan, Kimberly Claire D., Te, Paul Robert Y.
Format: text
Language:English
Published: Animo Repository 2010
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etd_bachelors/14514
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Institution: De La Salle University
Language: English